Feb 9, 2017 | Direct Marketing |
Direct mail campaign planning, a guide to getting your campaign right. Previously we’ve discussed why the time is right for direct mail, and how to organise your ideas into an effective brief. Now we’re getting into the detail of effective direct mail campaign...
Feb 1, 2017 | Direct Marketing |
Direct Mail Ideas… In the first part of this series, we talked through the reasons why direct mail can be crucial to your marketing campaigns. Unlike digital marketing direct mail cannot be tweaked, edited and reposted, so a well-planned, well-executed direct...
Jan 26, 2017 | Direct Mail, Direct Marketing |
5 reasons to consider direct mail advertising How do you get compelling, targeted information straight in front of your audience? The answer used to be direct mail advertising. A well-designed, persuasive mailing sent to the right people was the way to boost sales or...
Nov 29, 2016 | Direct Marketing, Printed Scratch Cards |
Your easy to use promotional scratch card guide Ever gone into a local shop for a carton of milk and come away with milk plus a scratch card? No one can resist the lure of a scratch card. Here in the UK, the National Lottery run a number of scratch card games with...
Sep 15, 2016 | Direct Marketing, Leaflet printing and flyers |
Leaflet distribution: how to get the best marketing ROI Last week we discussed effective leaflet design, in this third and final article in our leaflet marketing series, we consider the all-important process of leaflet marketing distribution. Your leaflet campaign may...
Sep 13, 2016 | Direct Marketing, Leaflet printing and flyers |
Boost your direct marketing with effective leaflet design. Previously we discussed how to research and plan your leaflet marketing campaign. Here we consider the next step in a successful leaflet marketing campaign – effective leaflet design. When designing your...
