Mar 26, 2018 | Direct Mail, Direct Marketing |
Direct mail vs email is arguably one of the longest standing debates in marketing, this could be down to the constantly evolving industry and it’s audiences. Today 70% of consumers reportedly feel like they receive too many emails, something we can probably all...
Sep 12, 2017 | Franchise and Multisite Marketing |
Using advances in online technology, maintains brand consistency and increases the effectiveness of your franchise marketing campaigns New technology makes life much easier for businesses that wish to excel with their franchise marketing. Increased connectivity,...
Sep 6, 2017 | Direct Mail, Direct Marketing |
We recently asked a range of industry experts for their thoughts on the future of direct mail campaigns. Their overwhelming and perhaps not surprising conclusion was that, with the arrival of mass email marketing, direct mail has been in decline. In fact it has even...
Sep 4, 2017 | Graphic Design, Printing Tips and Tricks |
Today Laura and I visited one of our production facilities in order to get a better understanding of the design and print process used to complete our client orders. As well as working within the marketing team at Proactive, I have recently started a small, one...
Aug 14, 2017 | Printing Tips and Tricks |
Are you doing these things to maximise your print ROI? The aim with any marketing campaign is a high return on investment. The good news is there are some simple but essential steps you can take to boost your print ROI and reach your desired outcome, whether that’s...
Jul 19, 2017 | Franchise and Multisite Marketing, Your Business
Advice on expanding your business from top franchise business experts Our recent article showing the record growth of the UK franchise industry, proves that franchises business models are almost recession proof. Due to this steady growth many people are turning to...
