If you are looking for practical, insightful and educational articles and resources on running a franchise or multisite business then this is the place for you. Here are the 17 best franchise marketing blogs for 2017. As you may know there’s a sea of franchise marketing blogs claiming to have the best advice in the industry. We have gone through them all with a fine tooth comb and found the most detailed and reliable sites specifically for you, the franchisor. These sites look at how to franchise your business, how to manage your brand and franchisees as well as marketing and growing your company. By separating the sites between UK and Worldwide resources you can easily access the top information you need to propel your business and manage your network to a high level. Whether you are starting out or looking to grow your business this is the resource page for you.
Franchise marketing blogs and publications based in the UK:
‘The premiere franchise news magazine.’ Founded in 1978 Franchise World is the UK’s longest-established magazine in the field of franchising. The publication is a supporter of the British Franchise Association (BFA) and The Best Franchise Awards. Whilst the magazine is distributed bi-monthly on subscription. If you don’t want to sign up for the Franchise World Publication then visit the website. There you will find a small range of thorough articles on buying or setting up your franchise business. Franchise World is a no frills source of trusted franchise information and news.
Having worked with over 100 franchisees Managing Director Nick Strong is obviously passionate about helping franchisees to success. Whilst a lot of the website is catered for buying a franchise the blog is full of great franchise marketing and development articles from industry experts, as well as members of the Select your Franchise Team.
‘The source of UK franchising information.’ Franchise Info has a detailed easy to navigate area just for franchisors. With separate areas for exhibitions, franchisors and prospective franchisors you’ll easily be able to find the information you need. Note: rather than using the blog to read up on running a franchise we suggest you go straight to the advice dashboard.
What is a franchise – and is franchising a good idea? Startups take a look at the pros and cons of franchising, how to choose a franchisor and the legal aspects involved in buying and selling a franchise. Although not all articles are specifically aimed at franchisors Start Ups offers a wide range of impartial advice for both you and your franchisees.
Winkworth are a leading estate agency franchise network. Whilst also posting about their own business they offer trusted, insightful articles on how to run your franchise network, or advice for your franchisees.
A great platform full of case studies and resources to help you franchise your business, as well as a list of events and services to help run your business. White Collar Franchise also have a sister website Total Franchise catered more specifically for buying franchises, this could be a great place to advertise.
Brought to you by CE Media – the company behind Entrepreneur and Elite Business – Elite Franchise offer a monthly magazine as well as an online platform for franchisees and franchisors. The experienced team at Elite Franchise are dedicated to ensuring your own franchise story is a successful one.
The British Franchise Association (bfa), was formed to act in the interests of the industry as a whole in assessing and accrediting franchising companies as those which meet its criteria for the structure of the franchise business, the terms of the contract between franchisor and franchisee, the testing of the system and its success as a franchise.’ For this reason the BFA is a great resource to successfully set up your franchise, in order to gain accreditation and thus appeal to more franchisees.
An official partner of the British Franchise Association. – Which Franchise work with some of the UK’s leading franchise consultants to deliver the best professional advice possible for those considering franchising their business.
A simple website with a vast amount of detailed information, Franchise Advice offer a range of Free WhitePapers on everything from ‘A day in the life of a business to business franchisee’ to ‘The Franchise Agreement – What should it contain?. Each article is presented in a detailed, downloadable PDF document.
Franchise marketing blogs and publications based overseas:
Franchising.com’s is part of Franchise Update Media’s portfolio, which includes magazine, conferences, websites and training events. Franchising.com has a specific area of their website dedicated to Franchisors, specifically aimed at CEOs, Presidents, Vice Presidents, Consumer Marketing and Franchise Sales & Development Executives. Here you can find up to date resources and information to help grow a stronger brand. Topics include leadership insights and inspiration, franchisee recruitment, sales and development, consumer marketing and government relations.
The Franchise Development Centre offer a wide range of helpful free resources as well as consultation services. With a wide range of sectors catered for both franchisors and franchisees.
A broader site for businesses and franchise businesses including financing, to human resources, to marketing and accounting.
The world’s oldest and largest organisation representing franchising worldwide. A great resource for franchise news, opportunities, info and events.
A personal blog by Paul Segreto, this simple blog offers a wide range or franchise articles and resources.
The world’s largest online resources for small businesses, providing essential tools and resources to start, grow, and manage your business. Just search franchising for great information on franchising your business.
The Balance is a site aimed at financial empowerment, it’s team of dedicated writers aim to deliver ‘clear, practical advice that will strengthen your lifelong relationship with money so you can earn more, spend smarter, invest well, and build a more secure future.’ Part of the site is dedicated to Franchises and developing the best franchise system using, catering for both franchisors and franchisees. The site includes information on developing your franchise, legal advice, franchise interviews and reviews.
Bonus Feature
As well as the top 17 franchise marketing blogs we have complied a list of useful resources for your franchisees. Why not empower your franchisees by sharing these fantastic resources on how they can easily boost the branches.
Claimed to be everything you need to know about finding, choosing, researching, and buying a franchise can be found on this website.
Claimed to be the leading publisher of franchise and business opportunity magazines in the UK. Offering a wide range of resources for successfully running and promoting.
Small Business have created a page called, Investing in a franchise to discuss the benefits of setting up and growing a franchise over starting your own business from scratch.This section provides helpful guides and advice on how small businesses can invest in a UK franchise opportunityies
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